Having an IPTC, XMP or any metadata attached to your image, makes it immensely more valuable for search, permissions, and copyright.
The best way to manage IPTC info is using the software program PhotoMechanic on a desktop.
You can download our sample XMP file and import into PhotoMechanic. As well as view other sample IPTC XMP files that may be better starting points for you.
Pro tip: If you have various clients, you can save
More resources: Check out other IPTC
If you are adding